The 2023 China International Consumer Electronics Exposition (CICE) and Qingdao International Software Convergence and Innovation Expo (QISCIE) were held during May 17 to 19 at Qingdao International Convention and Exhibition Center. Themed “Intelligence and Digital Technologies for A Better Future”, this year’s expos, focusing on the trends of global consumer electronics development and based on Qingdao’s local characteristics, set four thematic sections, namely, chip and display smart control, virtual vision and audition, AI application, and Qingdao empowered by the industrial Internet. A business leaders summit forum, 7 parallel sessions for the emerging industries, 6 economic and trade cooperation events, several new products launches, industrial chain investment promotion events and Leader Innovation Awards Ceremony were held during the expos.
The expos fully reflect the fusion of hardware and software for synergistic development. More than 300 exhibitors from home and abroad gathered in Qingdao and depicted the fascinating prospect of future smart life through exhibitions with their respective features. The expos provided a platform for targeted matchmaking and two-way investment promotion.
In the area of intelligent home appliances, exhibitors include home-grown leaders such as Haier, Hisense and Aucma, global consumer electronics champions like Huawei, Samsung, Sony, Nintendo, Asus, and BOE, as well as rising ones and unicorns like DJ and Thunderobot.
In the emerging area of new display and virtual reality, famous companies like Goertek, BOE and iQIYI showed visitors the latest trend of consumer electronics industry and digital technology research findings with their VR interactive experience.
In the area of AI, industrial leaders like Dobot, AInnovation and YISA showed their AI devices facing business users.
In the area of software and information service, Kingdee, yonyou, Decent, Geovis, Eastsoft, and kutesmart all brought their latest software tech solutions to the show.
Nearly 60% of the brandname exhibitors came from beyond Qingdao. The exhibition area reaches nearly 50,000 m2, up 20% year on year and creating a historical record. The expos have attracted a total of 32,000 offline visitors.
Several high-level forums including the 2023 CICE & QISCIE Business Leaders Forum were held during the event. Among the participants are Wang Ning, President of the China Electronics Chamber of Commerce; Zhong Yunhua, President of the China Entrepreneur magazine; Wang Yiming, Vice Chairman of the China Center for International Economic Exchanges; Liang Haishan, Vice Chairman and President of Haier Group; Feng Qiang, Party Secretary and Executive Vice President of BOE; Qu Jing, Vice President of Baidu; Shao Yang, Huawei Terminal BG CSO and President of Huawei Smart Home; Guo Jintong, Vice President of Yonyou and Chairman of the Information and Digitalization Committee of the China Association for Public Companies. They discussed hot topics including the new paradigm of digital economy for high-quality development, and the opportunities and challenges for digital and smart transformation of industries. The 2023 CICE Leader Innovation Awards, as a normalized solution selection activity of CICE and a barometer of innovation trend of the consumer electronics sector, has selected 40 sci-tech innovation products that reflect the digitalization demands of the times, further boosting sci-tech innovation of the industry.
As a part of the Qingdao Year of Consumption RMB 100 million Subsidy program, Qingdao Municipal Bureau of Commerce organized promotional activities during the expos. A special sales section was set up where vouchers were jointly issued by the government and the companies. Sales companies like Liqun Group and Suning also set up a sales segment where consumers collected the vouchers, picked their items and used the vouchers on spot. As of 15:00, May 19, more than 7,600 people had collected 6,469 vouchers and used 85% of them, generating a sales revenue of 26.53 million yuan, 21 times of the original fiscal input.
As a world-renowned capital of home appliances, Qingdao is home to numerous electronics and electrical appliances companies. In the past 20 plus years, CICE has played an important role in promoting new products, showcasing new technologies, and facilitating publicity and development of the companies. Now at the new historical stage, CICE and the whole industry are facing new circumstances, new challenges and new opportunities.
Qingdao attaches great importance to the development of virtual reality, AI, software and information service and has included them all in the 24 priority industrial chains. Qingdao encourages and supports the application of AI in various fields and the AI industrial chain keeps improving. Catalyzed by software and IT, the advantageous industrial chains and emerging ones are coming together to produce new dynamics.
With the successful conclusion of the expos, Qingdao Conson Group, as the market operation entity for the event, will continue to fulfill the requirements of the CPC Qingdao Committee and the Qingdao Municipal Government and build drivers for high-quality and sustainable development, and to create a state-level flagship expo for the information industry by adopting the model of “government guidance + market operation”. CICE and QISCIE will keep making breakthroughs and become a more powerful engine for the economic development of Qingdao. Next year, Qingdao Conson Group will present more international, professional, high-standard and future-oriented expos for exhibitors and visitors.